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Press Release

Buffalo Museum of Science Brings an Awe-Inspiring Digital Adventure to Buffalo with digiPlaySpace

By November 18, 2017 July 19th, 2018 No Comments

Produced by TIFF and presented by M&T Bank with support from AAA Insurance, digiPlaySpace is an interactive playground featuring new media technologies, learning-centric games and hands-on installations

BUFFALO, NY (November 18, 2017) – The Buffalo Museum of Science invites families, kids and kids-at-heart to digiPlaySpace, presented by M&T Bank, an indoor adventure where guests control the world’s most fun and fresh collection of interactive installations and learning-centric games. Produced by TIFF (Toronto International Film Festival), guests will engage with 14 different interactive digital activities created by internationally acclaimed media artists from around the world, including large-scale interactive installations, fast-paced multi-player videogames and immersive green-screen adventures. The Buffalo Museum of Science is the first museum in New York state to host the exhibit.

“Art and technology are two key aspects that help shape the way we view and interact with the world around us, going hand-in-hand with the other science disciplines. With digiPlaySpace, the Toronto International Film Festival has produced a one-of-a-kind experience that invites creators young and old to discover and play with dynamic new media experiences,” said Marisa Wigglesworth, President & CEO of the Buffalo Society of Natural Sciences. “The Buffalo Museum of Science is an institution rooted in hands-on, STEAM-based learning and exploration, and we are thrilled to bring digiPlaySpace to the Buffalo community.”

With lots for guests to touch, control and play, digiPlaySpace offers some of the best the world has to offer in new media fun and learning. Highlights include:

  • ‘Headrush’ by Lieven van Velthoven (Netherlands): Strap on your 3D glasses and go head-to-head in this thrilling holographic VR action game, dodging obstacles while you fly through the 3D world to try and beat your opponent to the finish.
  • ‘Nifty Fish’ by Art & Science (Canada): With Nifty Fish, you can use your own mobile device to create a wacky custom fish and add it to a shared fish tank. Guests can create as many as they want and watch them swim!
  • ‘Pop n’Lock Dance Machine’ by Catshrine (Canada): Step into the spotlight and pop, lock and boogaloo like a pro with our crew of ghostly backup dancers!
  • ‘Six Forty by Four Eighty’ by Marcelo Quelho (United States): Step into a screen and unleash your creativity with this new form of digital graffiti. Become part of the artwork as you use your body to rearrange and transfer colors across these incredibly smart pixels to create patterns and animations.

“Buffalo has a rich history of innovation and discovery and a deep commitment to fostering a vibrant, creative culture,” said Shelley C. Drake, President, The M&T Charitable Foundation. “At M&T, we are dedicated to supporting cultural and educational opportunities in all of the communities in which we operate and we are pleased to partner with the Buffalo Museum of Science in bringing this unique combination of science, arts and technology to Western New York for all our neighbors to enjoy.”

digiPlaySpace, presented by M&T Bank, runs from November 18, 2017 to April 22, 2018. Admission to digiPlaySpace is included with general museum admission ($11 adults, $9 seniors 62+, $9 students and military with ID, $8 children 2-17) and is free for Museum members and children under 2. The exhibit is open during regular Museum hours, including extended hours on Wednesdays (10 a.m. to 9 p.m.).

For more complete details, visit www.sciencebuff.org.

About the Buffalo Museum of Science
Committed to inspiring curiosity through exploration, the Buffalo Museum of Science is a non-profit educational institution dedicated to providing relevant science programming and services to children, families, adults, and schools in the Buffalo Niagara region. Through exhibits and interactive science studios designed for multi-generational learning, the Museum showcases its extensive collections of over 700,000 specimens and artifacts representing all facets of the natural world with an emphasis on Western New York. Opened in 1929 in Buffalo’s Olmsted-designed Martin Luther King, Jr. Park, the Museum is currently installing eight permanent interactive science studios to transform its visitor experience. The Museum also operates Tifft Nature Preserve in South Buffalo, a 264-acre urban wetland preserve on reclaimed former industrial land. Learn more at www.sciencebuff.org.

About M&T Bank
M&T Bank Corporation is a financial holding company headquartered in Buffalo, New York. M&T’s principal banking subsidiary, M&T Bank, operates banking offices in New York, Maryland, New Jersey, Pennsylvania, Delaware, Connecticut, Virginia, West Virginia and the District of Columbia. Trust-related services are provided by M&T’s Wilmington Trust-affiliated companies and by M&T Bank.

About TIFF
TIFF is a charitable cultural organization whose mission is to transform the way people see the world, through film. An international leader in film culture, TIFF projects include the annual Toronto International Film Festival in September; TIFF Bell Lightbox, which features five cinemas, major exhibitions, and learning and entertainment facilities; and innovative national distribution programme Film Circuit. The organization generates an annual economic impact of $189 million CAD. TIFF Bell Lightbox is generously supported by contributors including Founding Sponsor Bell, the Government of Canada, the Government of Ontario, the City of Toronto, the Reitman family (Ivan Reitman, Agi Mandel and Susan Michaels), The Daniels Corporation and RBC. For more information, visit tiff.net.

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